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Keebler Challenges Oreo With New Sandwich Cookie

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Keebler's elves have been busy, and their latest creation might just give Oreo a run for its money. The brand's new E.L. Fudge Choco Vanilla Cookies are starting to pop up in stores, and yes, they look familiar. Each sandwich cookie features two fudge-flavored (aka chocolate) cookies with a vanilla creme center—a clear nod to […] Read the original here: Keebler Challenges Oreo With Sandwich Cookie
Keebler has introduced a new product, Fudge Stripes Elfwich, which directly competes with Oreo's sandwich cookies by offering a similar yet distinct snack experience. The Elfwich features two Fudge Stripes cookies sandwiching a layer of creme filling, available in original and mint flavors, and is designed to appeal to fans of both Fudge Stripes and sandwich cookies. Priced at $4.49 for a 12.5-ounce package, the Elfwich is currently available at retailers nationwide, marking Keebler's bold move to challenge Oreo in the competitive cookie market.

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