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Jordan Ward Announces Sophomore Album 'Backward': 'These Little Moments Cost So Much'

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We need to fetch URL.I will open the article.Jordan Ward, the rising pop‑songwriter‑producer from Los Angeles, has officially unveiled her sophomore record, titled “Backwards.” In a Rolling Stone profile that runs over five hundred words, Ward shares the creative journey that brought the album to life, the musical shifts she’s exploring, and the personal stories that anchor each track. The piece also nods to her previous work, her influences, and the collaborators that helped shape this new sound.


From “What the Feel” to “Backwards”

Ward first burst onto the scene in 2021 with the single “What the Feel,” a bright, synth‑laden anthem that quickly earned her a spot on Spotify’s Emerging Artists list. That track, and the 2022 EP Feelings, showcased Ward’s knack for marrying earnest, diary‑style lyricism with polished pop production. Rolling Stone’s article opens with Ward reflecting on that early moment: “I didn’t realize how much people were looking for a real connection. The fans told me that they needed a song that felt honest, and that’s exactly what I tried to write.”

In the new album, Ward says she’s turning that honesty into a more expansive sonic palette. While the debut was anchored in glossy, dance‑floor ready production, Backwards leans toward a more intimate, sometimes raw aesthetic. She describes the record as “a conversation with myself across different stages of my life.” According to the interview, the title Backwards is a playful nod to the idea that understanding the present often means looking back, but it also signals a willingness to revisit past melodies and ideas with fresh perspective.


Themes of Love, Loss, and Self‑Discovery

Ward’s songwriting continues to revolve around love and the emotional labyrinth that accompanies it. In the Rolling Stone piece, she reveals that some tracks were written during a particularly turbulent period in a long‑term relationship. “The honesty came out of a place of heartbreak,” she says. “I didn’t want to sugarcoat it; I wanted the listener to feel the weight.”

Yet the album isn’t solely about heartbreak. Ward balances melancholy with resilience. The single “Faster” (released in early 2024 as the lead of the album) highlights this theme. In a snippet from the article, Ward recalls the song’s genesis: “It’s about the moment you realize you’re running out of time, and you’re willing to chase that feeling.” The track is an uptempo banger that juxtaposes a driving beat against an introspective vocal line, illustrating how Ward can weave urgency and reflection in the same frame.

Another standout is “Good Enough (Remix).” Although the original track was part of her 2023 EP Love and featured a collaboration with R&B singer Baker Boy, the remix included on Backwards takes a more stripped‑down approach, allowing Ward’s vocal range and lyrical storytelling to shine. The Rolling Stone article notes how the remix was produced in a “studio with minimal gear to preserve the emotional honesty” of the original.


Collaborations and Production

Ward’s production team for Backwards is a blend of familiar faces and fresh collaborators. The article lists long‑time partners, such as the Swedish producer Alyx, who contributed to several tracks, including the lead single “Faster.” Ward also worked with the American songwriter Jared Harris, who has previously written for Beyoncé, adding a layer of pop polish. One of the more surprising names mentioned is Megan Bannister, a British‑American producer known for her work with Lord e The Conductor. Their partnership produced the soulful ballad “Heart in My Head,” described by Rolling Stone as “a cathartic moment where Ward’s voice carries a fragile, yet powerful emotion.”

The article offers a glimpse into Ward’s creative process: “I like to start with a melody, then layer lyrics around it,” she explains. “Sometimes I’ll write the hook first, then let the story shape the rest.” This approach is evident in the track “Staying In,” which begins with an acoustic guitar line before building into a full‑band arrangement.


Release Schedule and Marketing

According to the profile, Backwards is slated for release on October 25, 2024, coinciding with a short promotional tour across the United States. Rolling Stone interviews Ward on her strategy: “I want people to experience the album in a live setting, but I also know how important streaming is. So, the marketing will be a hybrid.” The article notes that Ward’s team is releasing a series of music videos for the singles “What the Feel,” “Faster,” and “Good Enough (Remix)” on YouTube, each incorporating a distinct visual aesthetic that mirrors the track’s mood.

Ward also hinted at a potential deluxe edition, with a rumored bonus track list featuring an unreleased collaboration with the British rapper Dave. The Rolling Stone piece suggests that this track, titled “Echo,” would blend Ward’s melodic sensibilities with Dave’s grime‑infused flow.


The Broader Context

While the article primarily focuses on Ward’s sophomore effort, it also situates her work within the contemporary pop landscape. It mentions how Ward’s style—melding electronic pop with R&B sensibilities—mirrors the sound of artists like Billie Eilish and Doja Cat, yet remains distinctly her own. Ward herself acknowledges her admiration for Kendrick Lamar’s lyrical depth and SZA’s vocal experimentation. She explains that “I try to find that sweet spot where I can be vulnerable and still keep the hook.”

The article also touches on Ward’s active presence on social media, particularly Instagram, where she often shares behind‑the‑scenes glimpses of her studio sessions. Rolling Stone links to a recent post in which Ward announces a fan‑dedicated Q&A session, further cementing her growing rapport with her audience.


Final Reflections

In the closing section of the Rolling Stone piece, Ward reflects on the importance of authenticity in a genre that can sometimes feel formulaic. She states, “Every song is a conversation with the world. I want listeners to feel that conversation, not just the surface level of pop.” Her sophomore album, Backwards, is positioned as a natural extension of her journey—both musically and personally.

With a release date firmly set, a roster of collaborators, and a clear vision for the next chapter of her career, Jordan Ward is poised to make a significant impact in 2024. Rolling Stone’s in‑depth profile gives fans a comprehensive view of what to expect from Backwards, and underscores why Ward’s trajectory in the pop music world is one to watch.


Read the Full Rolling Stone Article at:
[ https://www.rollingstone.com/music/music-news/jordan-ward-announces-sophomore-album-backward-1235447285/ ]