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How Aashi Sahni Made A Career Out Of Complaining About Corporate Culture?

How Aashi Sahni Made A Career Out Of Complaining About Corporate Culture?


Published on 2024-12-16 07:11:38 - India.com
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  • Aashi's corporate career started as a social media manager at an automobile company. Tasked with growing the company's online presence, she quickly realized that dry, product-driven content wouldn't connect

Aashi Sahni, a 27-year-old from Mumbai, has carved out a unique career by critiquing corporate culture through her social media presence. Initially working in the corporate sector, Sahni felt disillusioned by the environment, leading her to start a satirical Instagram account named "Corporate Bro" in 2019. This platform allowed her to voice her frustrations humorously, gaining her a significant following. Her content resonated with many, leading to opportunities like writing a book titled "Corporate Bro: The Rise of the Cubicle Class," which humorously explores corporate life. Sahni's venture into this niche has not only provided her with a creative outlet but also turned into a full-time career, where she now earns through brand partnerships, content creation, and speaking engagements, all while continuing to critique and entertain with her insights on corporate culture.

Read the Full India.com Article at:
[ https://zeenews.india.com/people/how-aashi-sahni-made-a-career-out-of-complaining-about-corporate-culture-2832505.html ]
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